Creating Text Variations

Text Variations can be added to emails to vary the emails that are going out.

This is a good way to avoid spam filters from flagging the email account for sending too many emails with the same content. 

Start with 2 open parentheses "((" add the first text variation and separate each text variation with a vertical bar "|". 

Close the text variation set with 2 close parentheses "))". 

Example: 

Phrases and sentences work too: 

It's also possible to add multiple text variation sets in the email to vary the emails even more! 

Any of the text variations added can be picked at random when prospects get to the email step. 

So the example above may send an email like: